
HelloAlfie
An AI scheduling assistant on Google Calendar and Contacts. Book, move and cancel meetings in Claude, on the web or by iMessage.
Google-verified to read and write calendars for anyone who signs in.
AI product studio
For product and engineering leads with an AI idea, and no one in-house who has shipped AI. We've shipped our own, HelloAlfie and Hayes, both available in Claude, so we know what works.
Days to weeks from idea to a first version your users can try, depending on scope
Aaron DenceAI productEx-Aero, Spatial, Collective
Bruno QuadrosDesigner10+ years in product design
Erick GuimarãesSenior Software EngineerEx-Aero, Codeminer42, Stone


An AI scheduling assistant on Google Calendar and Contacts. Book, move and cancel meetings in Claude, on the web or by iMessage.
Google-verified to read and write calendars for anyone who signs in.

An AI product advisor, in Claude or on the web. Get design feedback on any screen, or three new working homepages built from your own site.
About 50 specialist agents behind every review, with paid plans.
An AI writing system inside WordPress that researches, writes and updates articles on a schedule. Editors review each draft before it's published, or it publishes on its own when every check passes.
Writes a 914-word article, with its hero image, in under three minutes.
Chipmakers rally as AI demand lifts quarterly outlook
Have an AI idea? On the call we'll tell you whether it fits and what the first version would do.
Book a 30-minute call →We scope it with you, then build a first version your users can try. Small ideas ship in days; bigger ones take a few weeks.
We pick the one job the AI has to do well, test it on real examples, and agree what done looks like.
A clickable prototype built in code, not static mockups, plus the prompts and tests that show whether the AI is good enough.
A working version, deployed and in front of real users. You see progress as it happens.
If the AI can't hit the bar, you find out at the prototype, not months in.
After the sprint we can keep shipping with you month to month, or hand it to your engineers.


Led a team of eight to launch the iOS app and a new booking site for semi-private flights.
Visit aero.com ↗
More than 100 interviews with self-employed customers showed what they cared about most: saving on taxes. That pivoted Collective's value proposition, and it still leads collective.com today. Lead conversion rose 47%.
Product lead across four teams moving Simpson's on-premise management software to the cloud, unveiled at the 2026 Building Component Manufacturers Conference.
WinnerSimpson Strong-Tie 2026 Innovation Award

Ran the early access program. Research pointed away from HoloLens AR to VR on Oculus Quest, and the pivot brought about 300,000 new users after the public launch.
Stock and market pages with live charts for a digital financial publisher, on web and mobile.

AI product
Aaron has led product at three Expa companies (Aero, Spatial and Collective) and founded three startups. He designs and builds AI products of his own, Hayes and HelloAlfie.

Designer
Bruno has more than 10 years of experience designing digital products from concept to launch, including internal apps and web applications for global companies.

Senior Software Engineer
Senior software engineer with more than 7 years building fast, scalable web apps in React, Next.js and TypeScript. Previously at Aero, Codeminer42 and Stone.

AdvisorProduct strategy
Advises on product strategy and go-to-market, drawing on more than 15 years at companies from pre-IPO startups to the Fortune 500.

AdvisorAI technical advisor
AI-native engineer. Former principal engineer at Volatus Health and tech lead at Pear Therapeutics, maker of prescription digital therapeutics. Stanford BS, Erasmus MBA.
Book a 30-minute call. We'll tell you whether it's a good fit, and what the first version would do.
Book a 30-minute call →